Chapter 4 New Products of the Second Generation
Chapter 4 New Products of the Second Generation
The lens that was directly upgraded by the system, the body workmanship is almost the same as the plastic lens made by big manufacturers, and it is obviously impossible for Kang Chi to make it under the current conditions.
So he just slightly improved the structure based on the first generation lens, so that it can adapt to the thicker double achromatic lens.
[Item: Daqin Optics 50mm F1.4 Lens]
[Manufacturer: Kang Chi]
[Item Level: 1]
[Experience: 0/100]
[Mastery Points: 1.4]
[Item Status: Improved, Analyzable]
Well, the rough plastic workmanship still looks a bit miserable…
But in fact, what is inside is completely different.
It feels a bit like a tractor with a car engine installed.
The next step is to conduct shooting tests.
Kang Chi used the improved lens to take a few photos of several test cards, and then changed to Soni’s 50mmF1.8 to take a few photos for comparison.
Soni’s 50mmF1.8 is an entry-level 50mm portrait fixed-focus lens, priced at about 3,200 yuan; the higher-end 50mmF1.4GM lens directly came to the price range of 20,000 yuan…
The price is even more exaggerated than Kang Chi’s original world.
In this way, Soni often engages in hunger marketing when releasing new products, saying that the production capacity is insufficient, which is actually to let users pay more. This is actually to cooperate with dealers so that dealers can make more money, so that they are willing to hype Soni products.
In fact, not only camera lenses, but also cars, game consoles, etc. can be hyped as financial products by them.
For example, Lei car, once had to pay 800,000 yuan to buy…
The manufacturers of the island country have played this set to perfection.
But in the final analysis, it is not that domestic products are not doing well.
After the rise of domestic cars, Japanese cars, let alone price increases, can’t stop the decline in sales.
So, the iron must be strong before it can be forged.
After Kang Chi copied the photos in the camera to the computer, he began to carefully analyze the imaging effect of the lens and compared it with the photos taken by Soni 50mmF1.8.
The dispersion control, image purple edge control, and center sharpness performance are all good, basically reaching Soni’s 50mm entry-level imaging effect.
The only drawback is that the sharpness of the edge image quality is greatly attenuated.
But Soni’s 50mmF1.8 has 5 groups of 6 lenses to correct light, and Kang Chi’s lens has only 1 group of 2 lenses, so whether it is cost or cost performance, the two are completely not at the same level.
It can only be said that each has its own advantages, and the users of the two are not the same type of people.
What Kang Chi needs to do now is to manage and expand his own users, continuously improve product quality and performance, and slowly infiltrate and change the attitude of the foreign worshippers and original factory party towards domestic lenses with super high cost performance.
After confirming that his hand-rubbed doublet achromatic lens was effective, Kang Chi turned on the computer, prepared to edit product information, and put the second-generation lens on the shelf.
As a result, as soon as he opened Taobao, a series of order information popped up.
126 orders? Fuck!
What’s going on? Kang Chi’s first reaction was that he encountered malicious order returns.
His store has only been open for less than half a month, and there is only one 50mm fixed-focus product in the store. Because it was just a test, there was no time to promote it, so the cumulative sales were only more than 50.
How come there was a burst of orders without being put on the market this night?
Kang Chi puzzled and opened the “Ask Everyone” section under the comment area, and indeed found clues here.
“I watched the video on Bilibili. If you have used it, please tell me. Is the image quality really that bad?”
”It’s just a toy. You lose if you talk about image quality!”
”Is this a model? Or a spoof of the old wizard?”
”It can really be used for photography. I think the texture is OK. It has a bit of Polaroid and retro Hong Kong style. I strongly recommend giving it a try.”
”Awesome. You can’t get a loss or be cheated with 35 yuan, but you can get a plastic head that can take pictures.”
”…”
From a bunch of questions and answers that suddenly popped up, Kang Chi found two keywords: Bilibili, video.
So he immediately opened Bilibili’s website and searched for Daqin Optics. Sure enough, he found a video that had been played more than 10,000 times: ”A 35 yuan lens with good image quality”People, worthy of being Daqin Optics! 》
The title is very eye-catching, Kang Chi immediately clicked in to read it.
”How good is the domestic lens that cost me more than 30 yuan?”
”After playing with cameras for so many years, this is the first time I have seen a lens made of toy plastic. Has the domestic lens begun to give up on itself?”
At the beginning of the video, the UP host showed the lens of Daqin Optics, and the focus of the shooting was the full plastic feeling of the lens barrel.
”If you want to stand out among a group of crazy photographers, you only need to have this 50mmF1.4 from Daqin Optics!”
In the video, the UP host is using this lens to shoot a cosplay girl with a group of photographers holding guns and cannons.
”As a portrait lens, its image quality…”
The UP host stopped talking halfway and gave the camera to the disdainful expression of the cosplay girl after seeing the photos taken by the UP host.
The meaning is self-evident.
“Ahem, in short, the image quality of this domestic lens is just like its name ‘Daqin’, it is still very distinctive, with a hazy feeling as if it were from another world. It is really a blockbuster with a sense of age. Even this old mobile phone in my hand, I start to doubt my life when I see it…”
”Because this lens is really awesome, I am afraid that my fate is not strong enough to suppress it, so I’d better give it to someone who is destined to have it!”
After the UP host said this, he threw the lens directly into the trash can.
After watching this video, Kang Chi was also in tears and laughter.
To be honest, the style of this video is quite interesting, and it is estimated that the UP host himself did not expect that his high-level black, on the contrary, made Kang Chi’s store explode with orders…
Kang Chi couldn’t help but give him a thumbs up!
“The young lady’s expression of disdain made me laugh to death, hahaha.”
”Is it really only 35?”
”Is it true? There are such cheap lenses?”
”Oh my god, this Zixia Fairy is so funny!”
”I like this atmosphere very much. I have already placed an order on Taobao.”
”This lens is obviously just a toy. The UP host is a bit too much, right?”
”The UP host is just making a joke. If you take it seriously, you will lose.”
”…”
The comment area is also very lively. Most people come to see the jokes, but it is inevitable that some people hold a curious mentality and eventually find Kangchi’s store to place an order to buy one for fun.
No wonder Cangye Technology was nicknamed the Queen of Qing Optics by netizens at the time. Instead of being angry, it was proud of it and put this title on its head with great fanfare.
It can be hyped, has popularity, and can sell goods! However, Kangchi is not optimistic about this self-deprecating marketing method. It actually has a great impact on the brand image. When it develops towards the mid-to-high-end in the future, it is likely to be affected to a certain extent.
But since the incident has already happened, Kangchi can only let it go. Besides, as a small start-up brand, it is better to have popularity than no one.
Taking advantage of this popularity, Kangchi directly released the second-generation product of 50mmF1.4 in the store.
At the same time, a heavy event announcement was also issued: replacement at the original price!
(End of this chapter)